News Digest Item
03 May 2018

Mercedes-Benz exits home battery market

Greentech Media / manager magazine

Mercedes-Benz will stop production of residential batteries, ending a short-lived challenge to storage systems made by Tesla, start-up Sonnen and others, reports Julian Spector for Greentech Media. Little over two years after the launch, Mercedes-Benz exited because its batteries, stress-tested for the work of propelling vehicles through the streets, proved too expensive to compete for the sedentary role of sitting in someone's house, Mercedes-Benz spokesperson Madeleine Herdlitschka told the author. "It’s not necessary to have a car battery at home: They don’t move, they don’t freeze," she said. "It's overdesigned." The company plans to continue its large-scale storage operations by repurposing used car batteries, according to the article.

Read the article in English here.

Find an article in German in manager magazine here.

Find plenty of background in the factsheet Reluctant Daimler plans “radical” push into new mobility world.

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