New VW head Diess “could outshine Tesla CEO Elon Musk” in boosting e-mobility
Euractiv
The new head of Germany’s VW, Herbert Diess, “will consistently steer the largest car company in the world towards e-mobility”, Martin Seiwert writes on euractiv.de. Diess’s commitment to e-cars “is an affair of the heart for him”, Seiwert says, arguing that Diess had proven this during his time at VW’s competitor BMW. He writes that Diess could become a trailblazer for e-cars like Tesla CEO Elon Musk if he follows through with his promises. While Musk made e-mobility a priority for large carmakers, Diess “could play the important role of pulling e-cars out of the luxury segment and make them available for the masses”.
Read the article in German here.
See the CLEW factsheet Dieselgate forces VW to embrace green mobility for more information.
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